Hoya Summer High School Information Session Webinar
Wednesday, Nov. 19, 4–5 p.m. ET
This information session will review our three programs: Non-Credit Academies, College Prep, and Summer College. We want to ensure that our prospective students are confident in their choice while planning their summer at Georgetown. We will provide an overview of each program and its respective application processes.
In Georgetown's Marketing & Personal Branding Academy program, students will learn the fundamentals of the field of marketing through an intercultural lens at both the business and personal levels. From traditional marketing to social media and influencing, students will hear from industry experts about their pathways and career highlights. They will see what a real-life marketing firm looks like and practice using techniques and tools used by industry professionals. By the end of the program, students will create and pitch their own marketing campaigns and learn to pitch their unique skills and aspirations better.
Program Dates
June 21–July 3
June
July
Program Format & Subject Areas
As a student in the Marketing & Personal Branding Academy, you'll spend your day immersed in a blend of classroom lectures, field trips, hands-on activities, and group discussions. Throughout the week, you'll have the opportunity to explore the following subject areas:
- Personal branding and networking
- Digital marketing and data analytics
- Creative problem solving
- Goal and objective setting
- Understanding customers' needs through empathy and research
- Communication skills (in every format)
- Content creation and strategy
- Purpose-driven and ethical marketing
How You'll Benefit
-
#1
Learn from guest speakers in all kinds of marketing, including data analytics and creatives.
-
#2
Develop an integrated pitch and marketing plan, as well as work with a real DC-based client in small teams.
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#3
Explore case studies, hands-on assignments, and site visits that increase your understanding of the challenges and opportunities of global marketing.
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#4
Create your brand strategy, which is useful for job and college interviews and networking.
Having the chance to experience once in a lifetime opportunities and getting to meet people from around the world made it so I got to really experience what college life was like.
Anthony DuPrau
Student
| Time | Activity |
|---|---|
| 7:00 a.m.–9:00 a.m. | Breakfast |
| 9:00 a.m.–12:00 p.m. | Lecture/Off-Site Visit/Lab |
| 12:00 p.m.–1:30 p.m. | Lunch |
| 1:30 p.m.–3:30 p.m. | Lecture/Off-Site Visit/Lab |
| 3:30 p.m.–4:30 p.m. | Discussion Section/Capstone Project |
| 5:00 p.m.–7:00 p.m. | Dinner |
| 7:30 p.m.–11:00 p.m. | Student​ Activities/Residential Life Supervision |
In the Marketing & Personal Branding Academy, you'll attend academic programming between 9:00 a.m. and 4:30 p.m. during weekdays, which will include lectures, guest speakers, hands-on activities, group discussions, and off-site visits. At the end of the day, you'll have opportunities to participate in optional cocurricular events, free time, and residential living activities until curfew.
We’re here to help
Whether you have questions about our programs, events, or general inquiries, you can reach us in the way that works best for you.
Summer Programs for High School Students Office
Office Hours: 9:00 a.m.–5:30 p.m. ET, M–F
Email: highschool@georgetown.edu
Phone: (202) 687-7087
Admissions Office Mailing Address
Georgetown University
Summer Programs for High School Students
Admissions Office
111 Massachusetts Ave NW
Washington, DC 20001
Summer Hoya Office
Office Hours: Sunday–Saturday. 8:00 a.m.–10:00 p.m., May through August
Email: summerhoya@georgetown.edu
Phone: (202) 687-9786
University Information Services (UIS)
Office Hours: Monday–Friday, 8:30 a.m.–5:00 p.m. ET
Email: help@georgetown.edu
Phone: (202) 687-4949
University Registrar’s Office (OUR)
Office Hours: Monday–Friday, 9:00 a.m.–5:00 p.m. ET
Email: univregistrar@georgetown.edu
Phone: (202) 687-4020
Non-Credit Student Accounts (NCSA)
Office Hours: Monday–Friday, 9:00 a.m.–5:00 p.m. ETÂ
Email: noncreditaccounts@georgetown.edu
Phone: (202) 687-7696
Office of Revenue & Receivables
Office Hours: Monday–Friday, 9:00 a.m.–5:00 p.m. ETÂ
Email: studentaccounts@georgetown.edu
Phone: (202) 687-7100
